Print Marketing

A planned gift newsletter is still a staple in marketing to donors. Use this program to identify prospects for planned and major gifts while educating and motivating your most loyal supporters.

The Donor Advisor newsletter program is the most highly customized program on the market for cultivating planned giving prospects. Donor Advisor lets you design your masthead, select gift planning topics, use testimonials for added value, modify or substitute copy — all at minimal cost. Response cards and brochures offer additional opportunities for personalization.


The Donor Advisor program is completely yours, with EDS acting as your personal staff of writers, designers, and production assistants. Your EDS staff members will provide you with technical, marketing, and production support to ensure optimal results.



Cultivate relationships with allied professionals — attorneys, CPAs, and financial advisors — through a gift planning service that helps them, you, and potential donors.

Techniques is a newsletter program designed to assist you in cultivating key allied professionals who can accelerate your gift production by bringing ready-made gifts into the pipeline. Published quarterly, Techniques focuses on tax issues, IRS rulings and other developments that affect gift planning.


It is designed specifically for today’s tax or financial advisor who wants an up-to-date, highly referenced planned giving information piece.


The Techniques program includes an in-depth response piece to help you provide further service to interested readers, qualify responses and measure results. Techniques is the most complete program of its kind on the market, ideal for serving as the cornerstone of allied professional cultivation.

Show physicians who are developing wealth management strategies how they can benefit by examining the advantages, disadvantages, and tax considerations of the many charitable giving structures available to them.

The Physicians’ Planner is designed to introduce strategies and options that can help physicians reach planning and philanthropic objectives. Each two-page issue addresses a timely topic and examines specific planning needs. Each issue is also personalized with your logo, colors, and contact information, and an in-depth response booklet is provided.


Hospitals and medical schools that want to cultivate planned gifts among health care professionals should consider this innovative marketing resource. Contact us for more information.

Energize philanthropy using target mailers with a focused planned giving message — gift annuities, women in philanthropy, year-end planning, bequests, life income gifts, and more.

Target Mailers are the ideal tool for those interested in reaching a specific audience with a specific message.


You can select from a variety of topics and choose the best time to reach your target audience.


Each mailer is personally branded and custom-designed to connect donors with your mission.

Build relationships with potential donors with this time-tested newsletter.

Visions in Personal Planning is a donor-focused newsletter written by planned giving professionals. It features articles on planned giving fundamentals written in clear, understandable language. It’s the ideal approach for organizations that: (1) are beginning a planned giving promotion outreach, and/or (2) have limited staff resources. It can be implemented quickly and administered easily, issue by issue.


Each issue is personalized with your logo and contact information. Best of all, Visions is affordably priced so that you can build your planned giving program without sinking your budget. Response cards and PDF booklets are included with this attractive four-color newsletter.

From estate planning and bequests to gift annuities and trusts, personalized brochures have numerous uses in effective planned gift marketing.

Personalized brochures are attractively designed to accomplish multi-purpose marketing and implementation goals.


Use them as response pieces to your direct mail programs, for display purposes, as targeted hand-out items at seminars or as leave-behinds in the one-on-one. Brochures are also perfect for special mailings.


Several topics are available, and branding is implemented through your institution logo, photograph, and contact information.

Quick, economical, and effective! Postcards send a timely planned gift message to educate and motivate donors and friends.

Postcards are a wonderful way to reach the greatest number of donors and potential philanthropists at the lowest possible cost.


Ideal for time-sensitive marketing communications, EDS postcards will help you reach your donors and supporters with an attention-getting message.

Donor Newsletter

Allied Professional Newsletter

Physicians' Planner

Target Mailers





Office Phone: 317.542.9829